Use this checklist to go through your own site on a phone, the way most couples first see it. Tick what is there, and fix the gaps from the top down.
The first screen
- Say what you are and where. “Barn wedding venue in the Cotswolds for up to 150 guests” beats “Welcome to our venue”. Couples and Google both need it in plain words.
- One clear next step. A “Book a viewing” or “Check your date” button, visible without scrolling on a phone.
- A photo that shows a real wedding, not an empty room. Couples want to picture their own day.
The spaces
- Each space on its own section or page, with seated and standing capacity, ceremony and reception layouts and what is included.
- Indoor and outdoor options, and your wet weather plan. It is one of the first things couples worry about.
- Accommodation, parking and access, including step-free access and the nearest station or airport.
Packages and price
- How packages work: exclusive use or not, day and evening guests, catering in-house or bring your own, supplier rules.
- A starting price or a clear explanation of pricing. Whether to publish numbers is a real decision, and I cover both sides in should wedding venues show prices. Either way, couples should be able to tell whether you are in their range.
- Seasons and days. Peak, off-peak, midweek and winter options, because many couples are flexible if they know it saves money.
Proof
- Real weddings across seasons, with a few words on how the day ran. A summer garden wedding and a December one sell different couples.
- Named reviews next to the enquiry button, not only on a separate reviews page.
- A recent Google Business Profile with photos and reviews, because many couples check Maps before they check your site.
The enquiry
- A short enquiry form that asks for date or season, guest count, budget and how they want to be contacted. See what to ask on a wedding enquiry form.
- An answer outside office hours. Couples plan in the evenings and at weekends. An auto-reply or an enquiry assistant that answers common questions and collects details keeps them from drifting to the next venue.
- Fast on a phone. Big galleries are the usual reason venue sites are slow. Compress images and load them as the couple scrolls.
The mistakes I see most often
- A beautiful homepage with no capacity or location in the text.
- Packages only in a downloadable PDF that is hard to read on a phone.
- A contact page that is just an email address.
- Three different buttons that all do different things: brochure, call, form, Instagram.
- No way to tell which dates are popular or when to enquire.
If your site misses several of these, the fix is usually structure, not a new look. It is also worth reading why a page gets visits but no enquiries, because the same rules apply. If you would like a second pair of eyes, the free check on my wedding venue website design page scores your site in a minute.