Elementor & WordPress Guides

Practical notes on building WordPress sites in Elementor: converting designs faithfully, structuring layouts so they survive real content, and handing sites over to clients who aren't developers. Written from client work.

  1. 001 Wedding Venue Website Checklist: 15 Things Couples Look ForThe 15 things a wedding venue website needs so couples can shortlist you, book a viewing and send an enquiry with the details you need. 3 min read
  2. 002 Shopify Black Friday Checklist: 10 Fixes Before the SaleA 10-point Shopify checklist for Black Friday and Cyber Monday 2026: speed, checkout, discounts, shipping dates, tracking and when to freeze changes. 3 min read
  3. 003 AI Chatbot for Event Planners: What It Should Answer and AskWhat an event or wedding planner chatbot should answer, which details it should collect, and how to run one without it ever inventing a price. 4 min read
  4. 004 What WordPress Maintenance Includes (and What It Costs)What a WordPress maintenance plan should include, typical monthly prices for small business sites, and how to decide if you need one. 3 min read
  5. 005 Speed to Lead: Why the First Reply Wins the JobWhy replying to new leads within minutes wins more jobs for service businesses, and how to automate instant replies and alerts without hiring anyone. 3 min read
  6. 006 Facebook Ads Landing Page: What to Put After the ClickHow to build a landing page for Facebook and Instagram ads that converts: message match, mobile-first layout, proof, short forms and tracking. 5 min read
  7. 007 What to Send After Someone Downloads Your Free GuideA simple 5-email follow-up sequence for people who download your free guide, with timing, what each email says and how to tell if it works. 4 min read
  8. 008 Thank You Page: Why Every Lead Form Needs OneWhy a thank you page after your lead form matters, what to put on it, and how it sets up your Meta Pixel and Conversions API data before… 5 min read
  9. 009 Meta Pixel and Conversions API on WordPress: A Setup That Tracks LeadsHow to run the Meta Pixel and Conversions API together on WordPress, deduplicate lead events, improve Event Match Quality and test it before spending. 5 min read
  10. 010 Why Your Landing Page Isn’t Converting (and 5 Fixes)The five reasons most landing pages fail to convert, how to tell which one is costing you, and what to change first. 5 min read
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